微軟周一公布了Windows Mobile系統中的手機同步服務My Phone.這一名稱非常類似蘋果的iPhone,有人猜測微軟希望從蘋果的品牌中獲益。不過,微軟移動業務主管Andy Lees表示,這一相似性并不是微軟有意為之。他指出,My Phone只是一項功能,而不是一個品牌,微軟內部也沒有討論過這一問題。微軟的品牌是Windows Phone,而使用My Phone的名稱只是因為該服務可以幫助用戶通過互聯網查看自己的手機。以下是采訪原文
Q: My Phone does rhyme with iPhone. Were you wary of doing that, or was that part of your plot?
Lees: No, no. My Phone is a feature. It's not even a brand, it's a feature. I didn't even notice it before you said it.
Q: You didn't notice the rhyme? (Laughing.) Oh, come on. You guys didn't have deep internal discussions about the fact that it rhymed with the main product of one of your main competitors?
Lees: No.
Q: You're being serious?
Lees: It's not a brand. The brand is the Windows Phone. It has a feature on it that is My Phone. And the reason for that is that you'll go onto the Web and you'll see your phone. The other thing about that is that we want to make sure it's your stuff, and so my stuff on My Phone for my life. That's why.
Q: Well, now that I've brought it to your attention, are you having any second thoughts?
Lees: (Laughing.) No.
Q: My Phone does rhyme with iPhone. Were you wary of doing that, or was that part of your plot?
Lees: No, no. My Phone is a feature. It's not even a brand, it's a feature. I didn't even notice it before you said it.
Q: You didn't notice the rhyme? (Laughing.) Oh, come on. You guys didn't have deep internal discussions about the fact that it rhymed with the main product of one of your main competitors?
Lees: No.
Q: You're being serious?
Lees: It's not a brand. The brand is the Windows Phone. It has a feature on it that is My Phone. And the reason for that is that you'll go onto the Web and you'll see your phone. The other thing about that is that we want to make sure it's your stuff, and so my stuff on My Phone for my life. That's why.
Q: Well, now that I've brought it to your attention, are you having any second thoughts?
Lees: (Laughing.) No.